Process

A clear path from first conversation to launch.

The process is structured enough to protect the project, but flexible enough to solve the right business problem instead of forcing every client into a template.

Discover

Business, audience, and goals
Competitors and context
Required functionality
Existing content and assets

Plan

Sitemap and page priorities
Customer journey and CTA strategy
Content responsibilities
Timeline and milestones

Design

Visual direction
Responsive UI system
Key page designs
Interaction and motion direction

Build

Responsive implementation
Performance optimisation
Accessible interactions
Forms and integrations

Review

Desktop, tablet, and mobile QA
Browser and keyboard testing
Content and link checks
Structured revision rounds

Launch

Production deployment
Final payment and handover
Documentation
Post-launch technical support

Project visibility

You should always know what is happening next.

Scope and timeline confirmed in writing

Milestone previews shared at agreed stages

Feedback organised into defined revision rounds

Any scope addition discussed before extra work

Launch and handover checklist completed

Have a project that needs a clearer plan?

Tell me what the business needs to achieve and where the existing experience is losing trust, clarity, or action.

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